Custom Content & Copywriting to Make Your Business Soar
Mark has worked with some of the biggest names in the travel industry, including the tourism, hospitality, airline, meetings and incentives segments. He’s served two freelance stints with American Express Custom Publishing, worked for more than 20 years with the U.S. Travel Association and served nearly nine years as a full-time editor and writer at Northstar Travel Media, the nation’s largest travel trade publisher. If you’re looking for high-quality, results-oriented content, you’ve come to the right place.
Custom Travel Content & Branded Content
From copywriting to webinars, sponsored content to Website copy, Mark has worked with some of the travel industry's largest — and smallest — players. He works regularly with Northstar Travel Media and for more than 20 years with the U.S. Travel Association. He's also worked with PR agencies, websites including Expedia and Orbitz and with suppliers like Hilton, IHG, Globus and Atlas Ocean Voyages, to name a few.
Content Management
When American Express Custom Publishing was in search of a seasoned editor and project manager to edit content and manage writers for a consumer site serving its top-level Centurion Black Card members, they hired Mark. Twice. And he can do the same for you — whether it's travel website content, travel newsletters or social media.
On-Site Event Content
Mark worked with the U.S. Travel Association for more than 20 years, writing and editing strategic content for the IPW Daily for the annual IPW, the nation’s largest international tourism convention. And when the World Travel & Tourism Council needed a writer to create attention-getting, up-to-the-minute on-site content at its first-ever Americas Summit, they hired Mark.
Targeted Content for Your Target Audience
Mark is well versed at crafting content that's targeted at specific audiences. When Orbitz Worldwide needed fresh, concise online content to drive traffic and build sales in the business travel sector, they hired Mark (the articles he wrote over his one-year gig, in fact, consistently ranked among the most-viewed original content on the entire site). And GayCities.com hired Mark to create a series of sponsored content targeting LGBTQ+ travelers for tourism offices in Orlando, Minnesota and Illinois.
Destination & Marketing Consulting
When Great Value Vacations, a leading vacation packager based in the United States, decided to expand its product range further into Latin America, they tapped Mark’s broad knowledge of the region, as well as his content expertise, by hiring him as a consultant — twice. Focusing on two key destinations — Panama and Colombia — Mark helped Great Value Vacations in multiple ways. Click below to find out more about how he can help your country with his destination expertise.
Public Speaking
Mark has spoken at and moderated panels at events including three ASTA Global events, the New York Travel Festival, New York Times Travel Show, South American Hotel & Tourism Investment Conference (SAHIC), the Los Cabos Tourism Board's annual holiday event, the Louisville Book Festival and the Tennessee Williams & New Orleans Literary Festival. Mark’s growing list of public appearances, voiceovers and Webinars attest to his ability to connect with various audiences, with a tailored message designed to inspire, entertain and inform.
Marketing and Custom Publishing Companies
• American Express Custom Publishing
• Brian Cronin & Associates
• CMG: Custom Marketing Group
• HNW: High Net Worth
• Media 3 Publications
• Meyer & Associates
• Manhattan Media LLC
• Miami Media
• Northstar Travel Media
• Orbitz Worldwide
• Spafax
• travAlliancemedia
Suppliers and Organizations
• 1 Hotel & Residences South Beach
• American Airlines Vacations
• Avianca
• Camino Real Hotels & Resorts
• Caribbean Tourism Organization
• Casa de Campo (on-air moderator for Webinar)
• Cincinnati Convention & Visitors Bureau (Webinar writer)
• Ensemble Travel (on-site convention content producer)
• Great Value Vacations (destination training writer & consultant)
• Hilton Fort Lauderdale Marina & Yacht Club (sales copywriter)
• Hilton Key Largo Resort (sales copywriter)
• Hotel El Ganzo, Los Cabos, Mexico (Web copywriter)
• InterContinental Hotels Group
• Liberty Travel / GOGO Worldwide Vacations
• Orbitz Worldwide
• Pacific Asia Travel Association
• Raffles Hotels & Resorts
• Sears Canada
• South African Airways
• Starwood Hotels & Resorts
• The Travel Institute
• U.S. Travel Association and IPW Daily
• Vacation.com
• World Travel & Tourism Council (on-site convention content producer)
Government Tourism Offices
• Belgian Tourist Office
• Bryant Park Corporation
• Cancún Convention & Visitors Bureau
• Cape Town Tourism
• Detroit Metro Convention & Visitors Bureau
• Dominican Republic Tourist Board
• Ecuador Ministry of Tourism
• Embratur (Brazil)
• Italian Government Tourist Office
• Mexico Tourism Board
• Mexico City Tourism Authority
• New Mexico Department of Tourism
• New Orleans Convention & Visitors Bureau
• New York City Economic Development Corporation
• PromPerú (Peru)
• Puerto Vallarta Convention & Visitors Bureau
• Quito Turismo
• Stockholm Information Service
• Visit London
• 34th Street Partnership